Portfolio
Real accounts. Real numbers. The thinking behind them.
Five growth stories from eCommerce, lead generation and high-ticket offers, each with the problem, what I changed, and the Ads Manager screenshot that proves it.
~$1.58M in revenue from $202K in ad spend, across Meta and Google in 2025.
Food & confectionery · U.S. · Meta + Google
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U.S. supplements
76% lower cost per purchase
35 → 345 purchases in the first month
eCommerce · Meta
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Canadian retail
$0 → ~$30K/month
15.41x ROAS on Google Ads
eCommerce · Google
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High-ticket software
4% → 15% close rate
Fixed what happened before the sales call
High-ticket · Meta
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U.S. B2B payments
30%+ qualified lead rate
CPL from ~$96 to $50–$70 on $110K+ spend
Lead generation · Meta
Read the case study →Client names are withheld and identifying details removed. Figures are platform-reported from Meta Ads Manager and Google Ads unless stated.
Your account could be the next story.
In 30 minutes I'll show you where your paid media is leaking and what I'd test first.